Free Competitive Analysis
Stop Wasting Money on Google Ads
Reduce Your Ad Spend. Multiply Your Results. The Smart Way to Google Ads.
Your Free Analysis Includes:
Competitor Presence Analysis
Identify who's dominating your market and where
Wasted Spend Detection
Find budget-draining keywords and irrelevant clicks
Missed Keyword Opportunities
Discover untapped search terms your competitors use
Strategic Action Plan
Clear steps to improve performance and ROI
How It Works
A simple three-step process to transform your Google Ads performance
Comprehensive Scan
I analyze your Google Ads account, competitor strategies, and market position to identify opportunities and threats.
Detailed Analysis
I compile the findings into a comprehensive report highlighting wasted spend, missed opportunities, and competitive advantages.
Strategic Implementation
We review the findings together and implement a data-driven strategy to improve your Google Ads performance.
Why This Matters
The hidden costs of ineffective Google Ads management
The Cost of Inaction
Most businesses waste up to 30% of their Google Ads budget on irrelevant clicks, poor targeting, and missed opportunities. This translates to thousands of pounds lost every month.
The Competitive Gap
While you're guessing what works, your competitors are using data-driven insights to capture market share, appear in searches you're missing, and target keywords you haven't discovered.
The Blind Spot
Without a comprehensive competitive analysis, you're essentially running your campaigns blindfolded, making decisions based on incomplete information while your competitors optimize with precision.
Your Free Analysis Reveals:
Coverage Insights
See exactly where you're visible and where you're missing opportunities in the search landscape
Negative Keyword Analysis
Identify irrelevant searches that are draining your budget without delivering results
Competitive Roadmap
Clear action steps to outperform your competition and capture market share
About Your Consultant
Expertise you can trust for your Google Ads success
Paul McCann
Google Ads Strategic Consultant
As an Official Google Partner with over a decade of experience, I've managed more than £5 million in ad spend for businesses across the UK, from startups to established enterprises.
My expertise lies in identifying wasted ad spend and uncovering opportunities that most agencies and in-house teams miss, delivering measurable improvements in ROI.
I take a data-driven approach to Google Ads management, combining technical expertise with strategic thinking to help businesses achieve their growth objectives.
Typical Analysis Findings
These findings are based on analysis of over 200 Google Ads accounts across various industries.
Professional Certifications
My commitment to excellence through continuous learning and certification
Google Ads Search Certification
Demonstrates expertise in creating, managing, and optimizing Google Search ad campaigns
Google Ads Display Certification
Validates proficiency in creating and managing effective Google Display ad campaigns
Google Ads Video Certification
Shows expertise in creating and managing YouTube and video ad campaigns on Google
Google Analytics Individual Qualification
Demonstrates proficiency in Google Analytics and data-driven decision making
Google Shopping Ads Certification
Validates expertise in creating and managing Google Shopping campaigns
Mobile Sites Certification
Demonstrates advanced knowledge of mobile website design and optimization
Frequently Asked Questions
Everything you need to know about your free competitive analysis
Yes, the competitive analysis is completely free with no obligation. I offer this as a way to demonstrate the value I can bring to your Google Ads campaigns. There are no hidden fees or commitments required.
I'll need your website URL and access to your Google Ads account to provide the most comprehensive analysis. If you're not comfortable granting access, I can still provide valuable insights based on your website and market analysis, though the results may be less detailed.
After receiving your information, I'll conduct the analysis within 2-3 business days. I'll then schedule a call to walk you through the findings. We'll discuss the opportunities identified and potential next steps if you decide to work together. There's no obligation to proceed beyond the free analysis.
The analysis typically takes 2-3 business days to complete, depending on the complexity of your account and market. I'll provide you with a detailed report and schedule a walkthrough call as soon as it's ready.
I have experience across a wide range of industries including e-commerce, professional services, healthcare, education, and more. The principles of effective Google Ads management apply universally, though I tailor strategies to each industry's unique characteristics.
Sample Competitive Scan
See what insights you'll receive with your free analysis
Here's what a typical scan uncovers
Wasted spend, competitor ad presence, and missed keyword opportunities.
This sample shows just a portion of what you'll receive in your free competitive analysis. The full report includes detailed insights into your Google Ads performance, competitor strategies, and actionable recommendations to improve your ROI.
Claim Your Free Competitive Analysis
Take the first step toward maximizing your Google Ads ROI
What Happens Next
I Run Your Analysis
I'll analyze your Google Ads presence and compare it with your top competitors to identify opportunities and areas for improvement.
You Receive Your Report
I'll schedule a call to present your personalized analysis report and walk you through the key findings and recommendations.
We Set Priorities
Together, we'll identify the most impactful changes to improve your Google Ads performance and maximize your ROI.
The free analysis typically takes 2-3 business days to complete. There's no obligation to proceed with any services after receiving your report.